Ep.16 - Machine Learning for Product Managers

Release Date: November 28, 2017

Today our guest is Kate Silverstein, a wicked smart machine learning engineer. (I say wicked because she's from Boston.)

Kate talks about the basics of Machine Learning (supervised vs. unsupervised learning, reinforcement learning), and then we review some product use cases (recommendation engines, SPAM filters, etc.) and describe how these features are powered by machine learning. 

Kate even explains what the hell neural networks are. 

Links mentioned in the episode

Machine Learning for Product Managers

Racist AI (RE: loan application training data)

Clustering

Google Sentiment API associating negative sentiment with certain minority groups

Courersa has a whole class on the Netflix Prize

Ep.15: Two Product Managers Discuss - All Experiences are Products

This week on the podcast seasoned product manager Karleen Mercuri is back - and this time we're talking about how we would apply the principles of product management (identify the problem, figure out the MVP, write requirements) to improve (and update!) everyday experiences. 

Based on two Product Popcorn blog posts:

A Product Manager Goes to the Post Office
A Product Manager Goes to the Grocery Store

Ep.14: Mining Customer Insights & Big Data Backlash

This week on the podcast we explore the product marketing  and business intelligence side of product management. Our guest today is Sara Smith, Social Strategy Director.  Riding the bridge between quant and qual, Sara uses Big Data to mine customer insights and build marketing strategies for “food fashion & fun” brands like Qdoba, Forever 21, and Hello Kitty. 

In addition to talking about mining customer insights with big data, we discuss what Sara calls a “big data backlash.” How do we quantify ‘qualitative’ elements of the marketing strategy like cultural relevance?

Also in this episode: 
- social listening and how this should be incorporated into your product marketing strategy
- Using the right language to build queries that will give you the right customer insights. 
- In a Big Data world, how do you determine which data is important to mine insights for your product? 
- The importance of being culturally relevant.
- How do you determine which metrics are important?

Links: 

Follow Sara on Twitter: @thesarae
Connect with Sara on LinkedIn

Ep.13: Two Engineers & A Product Manager Give (Potentially Expert) Advice

Full Stack Developer Kyle Wilding joins us as we talk Imposter Syndrome, which neck tattoos are OK for interviews (among other interviewing advice), how to deal with changing requirements, and which bundt cake flavors are best for your product team. 

Kyle Wilding is an experienced lead engineer who has worked on multiple product teams, and has managed front-end and back-end development teams at tech companies large and small.

SIDE NOTE: Shout out to our listeners in India! Thank you for your emails and for listening. 😃

Need advice? Please send me your listener questions. I’m working on other advice episodes, and one female-specific episode where a panel of 4 female product managers will dole out advice for women in product. Email kimberly (at) productpopcorn.com. 

Resources: 

Free, Quick How-tos on the Product Popcorn website here.

Ep.11: A Product Manager & A Product Designer Talk TV Products & The Future of Television

Join Product Designer Ryan McCarthy and I as we talk TV apps and other products, and discuss where this disrupted industry is going. 
Ryan previously worked on Spectrum Guide (with me!), and now designs TV experiences at Starz.
As all media industries have been disrupted in the last decade, television is a great case study for product managers for how old industries (cable companies) must pivot in order to compete with the cool new kids in town (Netflix.)
*This episode contains one Game of Thrones spoiler from Season 7, Episode 6, at around minute 20*

Resources:

Follow Ryan on Twitter - @MRyanMcCarthy
Further reading about tv products on Product Popcorn:  A Product Manager Watches TV
 

Ep.10: Interview with a Product Designer, & To Manage or Not to Manage

Join us as we interview Jeseka Hahn, Principal Product Designer & Manager at Shutterstock. Jeseka talks about her segue from print design to product design, & gives some great tips for how product managers can collaborate well with their design teams.
Jeseka also talks about managing a team, how to be a good manager, and the pros and cons of management vs. an individual contributor career path.

Resources:

Follow Jeseka on Twitter - @JesekaHahn
Read more about working with designers: How to Work With Designers

Ep.8: BitCoin Basics for People Who Don't Care about BitCoin, & Our Beef with Warren Buffet

When you hear "BitCoin," do you tune out immediately because you do not care AT ALL about some weird computer currency? 
Well, product managers (and everyone, really) *should* care. 
In this episode, we talk with crypto enthusiast Damien Smrt about BitCoin basics. We explain what BitCoin is - in the most entertaining way possible. 
I'll also fill you in on why product people should know about cryptos, what the possible product applications are.

Resources:

Follow Damien on Twitter @DSmrt
Read more here: A Product Manager Explains BitCoin

Ep.6 - How Product Managers Should Think About AI

In Part 2 of this two-part episode, I talk Alex Abreu about Artificial Intelligence.

Alex currently works as a front-end engineer and has a Masters Degree in Human Computer Interaction, and another Masters in Interaction Design.
We discuss what product people - and really all humans - should know about Artificial Intelligence. 

Resources:

The Ultimate List of Artificial Intelligence Articles for Product Managers

Part 2: 

Ep.5 - How Product Managers Should Think About AI

In Part 1 of this two-part episode, I talk Alex Abreu about Artificial Intelligence.

Alex currently works as a front-end engineer and has a Masters Degree in Human Computer Interaction, and another Masters in Interaction Design.
We discuss what product people - and really all humans - should know about Artificial Intelligence. 

Resources:

The Ultimate List of Artificial Intelligence Articles for Product Managers

Part 1: